The Digital Divide: Strategies for Ealing Businesses to Engage Non-Tech Savvy Customers

29 May, 2025
In this insightful episode of Ealing Elevation, we delve into the critical topic of the digital divide and its impact on local businesses. Many customers in our communities may struggle with technology, posing a challenge for small and medium-sized enterprises in Ealing. Join us as we explore effective strategies for engaging with non-tech-savvy customers, ensuring that every member of our diverse community feels included. We’ll share practical, easy-to-implement advice on enhancing customer interactions through tailored marketing techniques, from optimizing online presence to utilizing offline approaches. Real case studies from local businesses will provide you with actionable steps to foster deeper connections with your audience. Whether you’re a newcomer to digital marketing or looking to refine your approach, this episode is packed with insights to help Ealing businesses thrive in a rapidly changing landscape while serving all customers with respect and understanding. This podcast was produced and sponsored by Iroma Media, The Digital Marketing and Done-For-You Podcast Services Agency. If you would like your own weekly Podcast for your business - Please visit: https://weeklyshow.iromamedia.com/dfypodcasting Email: info@iromamedia.com